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| Mohombi at MuchMusic - February 2011 |
“Mo who?”. That’s the initial reaction I get when I recite the name
Mohombi. The Dancehall-Pop Singer who was born in Senegal but exported to Sweden at the age of 14, is ready to launch his Music career stateside after finding success in his native Sweden. He formerly belonged to a Hip-Hop group named
Avalon before going solo.
Mohombi currently is on tour with Latin Heartthrob
Enrique Iglesias and made a stop-off in Toronto this afternoon, after garnering raves at their
Bell Centre show in Montreal last night. The Singer-Songwriter who stands a towering 6'4, is now promoting debut Single
Bumpy Ride, which has gone on to reach
Gold sales in Canada, peaking on the Canadian
Billboard Hot 100 at number 32. Not bad considering he's done little promotion. Today in fact, was his first time in Toronto.
The Single is produced by none other than the Man responsible for
Lady Gaga’s biggest hits,
RedOne, who shares in
Mohombi’s part-Swedish identity. Upcoming debut Disc
Movemeant (no, that is
not a typo) is slated tentatively for an April 2011 release with the distinction of being the first release from
RedOne’s
2101 Records, which together with
Cherrytree and
Interscope Records, will see its release through
Universal Music.
I was invited by the wonderful Team at Universal Music Canada to sit-in on Mohombi's first-ever MuchMusic New.Music.Live. appearance. The outgoing 24 year-old's day didn't start off ideally, I was told. With a v. tightly-scheduled afternoon which included Radio, Rehearsals and two back-to-back performances, Mohombi and his Manager J Wells weren't left with much time to worry about the fact that his lost Luggage which was routed in error to Chicago instead of Toronto. And early tomorrow, they are headed on a trans-Atlantic journey to London. No time to shop even for some replacement clothing.