|Still from Hop|
The Easter Bunny arrives early this year, despite our late Easter this year. Universal Pictures wins the Box Office battle with authority this weekend, taking in $38.1 million from 3,579 theatres. The Russell Brand-voiced Animated Feature also stars handsome and lithe James Marsden, who did a bulk of the promotion for the Film, including radio appearances on Toronto's CHUM-FM last week.
Summit Entertainment's Source Code starring Jake Gyllenhaal surprisingly made only $15 million in its debut, landing in second spot despite winning rave reviews. Rotten Tomatoes has it pegged at 86% on its Tomatometer.
Horror Flick Insidious debuts in third with $13.5 million for SAW creators James Wan and Leigh Whannell. Generally, the Patrick Wilson and Rose Byrne-starring Film which premiered at TIFF this past September, has received positive reviews.
Last week's champion, Diary of a Wimpy Kid: Rodrick Rules slips to fourth in its second week with $10.2 million, just ahead of another former Box Office topper, Limitless in fifth with $9.4 million.
Despite landing in second spot last week, Warner Bros.' Sucker Punch slips to seventh this weekend, a change of -68.1% from last weekend.
Rounding out the Top Ten is Battle: Los Angeles which just broke even, surpassing the $70 million mark, the amount for which it was made.