Wednesday, January 25, 2012


Lana Del Rey - Born to Die
Despite the Public's polarized opinions of 2012's biggest breakthrough act thus far, Lana Del Rey does not disappoint with her major label debut, Born the Die. The 12-track Disc is spellbinding without ever treading into the gimmicky or being hyper-aware of trend. The focus is solid liquor-soaked songs of Love and all its uncertainties, covered in a shadowy, gray hue - the Album is one cohesive mood-inducing listen. Bottom line, Del Rey is a complex spirit searching for answers and we are invited on her journey to piece together remnants of her broken heart.  

Arrangements are industrial-edgy, yet lush and strings-enhanced, while rhythms are heavy in Hip-Hop influence.  Del Rey's voice and self-penned lyrics are the lead characters in this piece of Cinema Noir. Comparisons to Nancy Sinatra, Elvis Presley, Chris Isaak and Amy Winehouse are not altogether unfounded.

Favourites include the already familiar first three plugs: Video Games, Blue Jeans and the titular track. Diet Mountain Dew, National Anthem, Dark Paradise, Radio and Million Dollar Man are superb. The helplessly beautiful Without You, heard only on the Special Edition, is a must-listen and regretfully not on the Standard Edition. Universal Music Canada releases Lana Del Rey's Born to Die on January 31, 2012.

Don't forget to enter to win a copy of Born to Die here at Mr. Will-W:Pop Maven.