"JACKASS 3-D" MAKES AN ASS OUT OF ITS COMPETITION AT BOX OFFICE

Still from Jackass 3-D

It's official. North Americans have no taste. Paramount's Jackass 3-D debuted Friday night with an astonishing $21.8 million in earnings from one night only, placing it heads and shoulders above its competition. The shocking Reality Television program-turned-Movie is expected to pull in $49.5 million this weekend at the Box Office, proving that it is not enough to be grossed-out in 2-D, but now we expect it to be done with an added dimension. The film was made for $20 million alone.

Action-Comedy Red (filmed partly in Toronto) with an all-star cast of Bruce Willis, Morgan Freenan, Mary Louise Parker, Helen Mirren and John Malkovich is expected to debut in second spot with $22 million. Perhaps if it was released a week earlier when Ticket Sales were tepid, it would have claimed the throne at the Box Office.

Two-week champion The Social Network is projected to take in $11 million in its third week, still going strong. The face for fourth spot will be tight with Disney's Secretariat expected to garner just-shy of $10 million, as is Romantic Comedy Life as We Know It from Warner Bros.  We'll soon see....

"THE SOCIAL NETWORK" ON-TOP FOR A SECOND

Still from The Social Network

Although it should come as no surprise, The Social Network hangs on for a second week at the top of the Box Office with $15.5 million earned, just edging out two tough new challengers, Life As We Know It and Secretariat. The David Fincher film about the story behind Facebook, has all of Twitter abuzz with celebrities like Rob Lowe and Alyssa Milano raving about it to their Followers.

Warner Bros.' Life As We Know It almost debuted on-top, taking in $14.6 million proving that Grey's Anatomy star Katherine Heigl has what it takes to draw in movie-goers. And despite favourable reviews, Walt Disney's Secretariat just didn't perform like the champion Race Horse it is about, but $12.6 million (enough to land it in third) in its opening weekend is nothing to scoff at.

Surprisingly, Legends of The Guardian: The Owls of Ga'Hoole continues to perform consistently, landing in fourth with $7 million this weekend. To-date, it has earned $39.4 million domestically and  just beat-out Wes Craven's new 3-D horror My Soul To Take, which opened in fifth spot for Universal Pictures with $6.9 million.

Ben Affleck's The Town continues to perform like the monster that it is, bringing in $6.3 million this weekend in sixth spot, garnering (pardon the pun) a total of $73.5 million in just four weeks.

LIFE AS WE KNOW IT REVIEW

Life as We Know It Still

Greg Berlanti is known more recently as Producer of series like Brothers & Sisters and also forthcoming blockbuster Green Hornet.  Life as We Know It is only his second attempt at directing a Feature and it actually exceeded my expectations, as its trailers suggest the standard predictability that comes with Romantic Comedies.

Holly Berenson (Katherine Heigl) is a successful entrepreneur, who owns a successful local Café.  A bit of a Control Freak, she is introduced to a strapping yet perhaps too carefree Messer (Josh Duhamel) by her BFF Alison (Christina Hendricks) and husband Peter Novak (Hayes MacArthur).  Of course, things never go according to plan and both Holly and Messer realize their lack of chemistry, yet because they remain close friends to Alison and Peter, they are continuously in each other's scope.

One day unexpectedly, the couple passes away and they grant Guardianship of their daughter Sophie to Holly and Messer, forcing them to re-evaluate their priorities in life as they struggle to embrace their new  roles as her parents.  Messer though, is a bit of a Playboy, wrapped-up in his aspirations to be a Director of televised sports events.  With their drastically different aspirations and clashing personalities, will Baby Sophie be able to be the binding force which brings them together, especially with Social Worker Janine Groff (Sarah Burns) remaining at close range, determining their competency and thus fate as her parents?